TRUST-2 Trust & how it works

Why the AI won't make things up

Last verified

Deloosh is built to prefer a visible gap or refusal over plausible-sounding fiction. Performance and deliverability claims need explicit proof, images come only from your library, and uncertain reasoning stays labeled as uncertain.

Claims need proof assets

A proof asset is a fact Deloosh is allowed to cite. The drafting safety gate requires performance and deliverability statements to match an explicit proof-asset claim; if they do not, the draft is refused rather than returned with unsupported copy.

Unknown source fields remain coverage gaps. Deloosh does not quietly turn a missing value into generated copy or present an inferred claim as observed fact.

Images come from your library

Deloosh can place or swap an image from your brand library. It does not generate a product shot, because a fabricated product image would be a false product claim in pixels.

Uncertainty stays visible

Signals carry a labeled basis, such as a heuristic basis, rather than a made-up confidence percentage. The interface also distinguishes live data from design-target behavior and preserves coverage gaps instead of bluffing past them.

The goal is not merely plausible copy. It is copy whose factual claims and visual assets can be traced to material you supplied or confirmed.

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